San Francisco, CA and Honolulu, HI - February 26, 2007

Papilia and ChipIn Partner To Provide Best-Of-Breed Solution For Donor-Centered Fundraising and Communications
Web 2.0 Social Fundraising Widgets To Be Integrated Into Papilia’s Donor Engagement Service

Papilia, a pioneer in donor-centered fundraising solutions for nonprofit organizations, and ChipIn, the leading provider of Web 2.0-based social fundraising widgets for nonprofits, today announced a technology partnership to integrate their offerings within Papilia’s donor engagement web-based application. The enhanced solution will provide Papilia clients with an integrated fundraising suite consisting of ChipIn’s Widget technology and services, as well as the personalization and communication power of Papilia.

“In the past, nonprofits’ fundraising staff has carried the burden of raising funds for their causes alone. Now, with Papilia and ChipIn, donors can easily raise funds on an organization’s behalf by engaging their social network,” said Stephane Giraudie, co-founder and chief product officer at Papilia. “We are very excited about guiding the future of Blograising and anticipate a huge demand in the combined functionality.”

Under the terms of the agreement, Papilia and ChipIn will co-develop a private-labeled version of ChipIn’s Widget Management System (WMS), and integrate it into Papilia’s existing service offerings. This will enable nonprofits to conduct viral, donor-to-donor fundraising campaigns seamlessly within Papilia’s existing donor-centered fundraising solution.

“Widgets have been widely adopted by social media users for blogging, social networking and personal websites, and are the core components of some of today’s most popular online services,” said Carnet Williams, chief executive officer at ChipIn. “Considering the ease of implementation and the results ChipIn’s widgets have provided fundraisers to-date, the combination of ChipIn and Papilia is a great solution for nonprofits looking to engage, monetize, and retain donors in a personalized, result-driven manner.”

Development efforts are to begin immediately, and integration completed in the second quarter of 2007. For more information, please contact Papilia by visiting www.papilia.com.

About ChipIn
ChipIn, based in Honolulu and San Francisco, enables organizations and individuals to conduct supporter-driven marketing campaigns within social media. ChipIn’s widget management service leverages the passion and creativity of social media users while allowing organizations to retain full control over content and distribution. For more information, please visit www.chipin.com or email partners@chipin.com.

About Papilia
Papilia, a privately-held San Francisco company, is a pioneer in donor-centered fundraising solutions for nonprofit organizations. Papilia helps nonprofits secure more donors with less effort by enabling them to deliver uniquely personal online experiences to each donor. Inspired by the thoughtful attention routinely offered to major donors, Papilia's new generation personalization technology lets organizations treat every donor like a major donor. Leading nonprofits, such as Catholic Charities, California Pacific Medical Center Foundation, and Big Brothers Big Sisters, are using Papilia to attract new donors and better engage their existing ones. For more information, please visit the Papilia corporate website at www.papilia.com or call (415) 692-0071.

Media Contact:
Hillary New
Papilia
415.692.0071 x119
hillary.new@papilia.com